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Wednesday, November 27, 2013

coverage: Pedigree University Scholar Event #NGCPedigreeU

By John Bautista
on November 27, 2013

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National Geographic Channel together with Pedigree, PAWS, Mandaluyong Animal Care Hospital and other partners presents the 2013 NGC Pedigree University.

Dogs or most commonly known as "Man's best friend" are the stars of this event as everybody competes to be at the top spot. The event started with a bark as breeds across the country came to register. Big dogs, small dogs, dogs of all shapes and sizes are the participants.

Registration started as scheduled, dogs and their owners marched their way to each classes that are a must to complete. Walk-in participants are welcomed to present their pet's talent and capabilities and to enjoy this event.

As the number of people started to increase, media and owners of their beloved pets took pictures, roamed around and the other took their rest under the shades...



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A number of breeds were able to join the specified curriculum and owners of each kind were able to learn the benefits, do's and don'ts and what their pets wants them to do.

Here are a few breeds: Shih-Tzu, Chow-chow, Siberian Husky, Labrador (Black and Yellow), Golden Retriever, Chihuahua, Boxer, Great Dane, Pitbull, Pug, Pomeranian, Poodle,Chuckrussell, Beagle and the like....

The star talent Mikki and the dog trainer Jun Lazarte presented Mikki's tricks about how to train dogs and how they react to people, the right way to train them and giving pets the respect they need.
Tents were set up for each subjects that participants must take to qualify and they are as follows:

Science: Interesting dog facts
English: Interpreting dog's body language, facial expressions etc..
Class Orientation: what should be taken into consideration
Art Class: Artists to draw dog portraits.
Gym: socialization class
PE: Athletics, basic dog fitness
Clinic: free check-up and consultation
Locker Room: pampering stations (free massage, nail trimming) for dogs
Canteen: Pedigree booth.
NatGeo Booth: Talent shows for the dogs

Assembly hall: stage area where the main program, registration and awarding will be done at 4pm.
The Pedigree Paw Pledge registration was a success. Treats and samples were given away and professional photographers took pictures of the dogs so that they can be popular and buyers of the photo and its proceeds will be donated to the victims of #yolandaPH.


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The press interviewed Dr. Lanie Acero of Pedigree and Jude Torcuato Head of Fox Phils / NGC Phils. As they answer the question about the product (Pedigree) and the coverage of the event and when it will be available for viewing. Other related questions spout as the interview peaks.

The event was a great success for both owners, dog breeds, organizers and it's partners. It definitely became a hit as the stars of the event (the dogs) experienced the ultimate pampering, taste of the Pedigree products and exercise under the sun.

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I would say it's definitely a dogs day here at Pedigree. – John Bautista

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The blogger

Azrael Coladilla is the blogger and founder of Azrael's Merryland Blog. This blog started as a personal blog in 2003, and then converted the blog into a lifeblog about his interest and reporting about pop culture, lifestyle, entertainment, technology, food, travel, toys, outdoor adventure, internet and social media. Awarded as the 2009 Most Influential Blogger for Luzon, Philippines, awarded by the Philippine Blog Awards. He is the founder of several online communities - Manila Bloggers Network, PBNetwork PH, Oh My Food! community, Cavite Bloggers, Travel and Blog Community, and Philippine ToyCon. He loves to travel, explore, discover, eat new food, document and record his life, meet new people, do photography and collects Transformers toys.
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