Jollibee honors MaAga ang Pasko partners and Jolly Toy Scouts

The 15th Jollibee MaAga ang Pasko made its mission of spreading the Christmas cheer come true once again. Central to the success of the campaign were the partner schools, companies and Jolly Toy Scouts who became ambassadors of sharing to many kids in need. Jollibee recently recognized their valuable help through a thanksgiving gathering that awarded a historic number of volunteers and partners.

Last year’s Jollibee MaAga ang Pasko enjoyed exceptional growth in terms of support, with two times more partner institutions that joined the campaign. A record number of 77 partners volunteered for the cause, including 39 partner schools in Metro Manila, 13 provincial schools, and 25 partner companies. A remarkable 141,800 Jolly Toy Scouts also signed-up, ten times more than the previous number of volunteers.

Together with the Jollibee Foundation and the Jollibee Franchisees Association, the partners led efforts in donating toys and books, collecting and distributing gifts, and helping restore schools affected by last year’s calamities.

They were able to help MaAga ang Pasko collect almost 250,000 gifts for the benefit of less fortunate kids. Not only that, Jollibee matched every toy and book collected, doubling the number to close to 500,000 donations to reach out to even more children in need.

Topping the list of school partners with the most number of donations was Southville International School and Colleges in Paranaque City with more than 11,000 toys and books. This feat was followed by Colegio San Agustin in Makati with 8,770 donations and Colegio de San Juan de Letran in Manila with 8,156 toys and books.

“It’s amazing that we were able to collect the most number of donations, considering that our population is not as big as the other schools,” shared Darwin Engracia of Southville International School and Colleges. “With typhoons Pepeng and Ondoy affecting the country last year, our students really wanted to give and make sure that other kids spent a happier Christmas, with some of them even buying new toys and books to give,” he said.

Jollibee vice president for marketing Albert Cuadrante recognized the efforts of partners in helping make the campaign a historic success. “With all of the valuable support from our partners, we were able to work together for this important cause and help thousands of Filipino children celebrate Christmas with a smile.”