Starbucks Philippines releases the "Starbucks Shared Planet Planner 2012"

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Starbucks Coffee will release their 9th edition of their annual Starbucks Coffee planner this November 3 in all branches, and this coming 2012 it’s a new edition with 5 kinds of cover made of engineered wood (manufactured man made wood) and the size is much smaller and a size of a 7 inches computer tablet. It’s a time of the year to collect those stickers and get a free Starbucks planner 2012. I was there last night at the big unveiling together with the Starbucks bloggers group, and everyone were excited to see the new planner, and it was the star of the night.

More story and photos below

The planner is called “Starbucks Shared Planet”, it’s a theme about Starbucks commitment to doing business in ways that are good to each other and the planet, example of that are the new Starbucks branches here in Manila, were they use recycled materials, even recycle an old building and use natural energy sources, the three pillars that reflect this are ethical sourcing, environmental stewardship and community involvement.

Starbucks Shared Planet planner 2012 have:
1. Pouch – made of that coffee bean bag
2. Bookmark
3. Nine different coupons that can be used through out the year 2012
4. Engineered wood front and back cover
5. Strap – to hold and secure your planner
6. Inlay pocket – so that you can keep your mini docu, notes and the coupons
7. Calendar table note
8. Note section for every week of the month....also a space were you can doodle or draw
9. Serial number code – for tracking on where did you bought and claimed your planner
10. Engraved logo of Starbucks on the covers

Everyone can start collecting the stickers starting this November 3, 2011 up to January 8, 2012. One sticker is awarded for each beverage purchase in Starbucks, there are now two options on how to collect stickers to redeem the Limited edition planner.

option 1: Nine beverages plus eight core beverages except bottled drinks = 17 stickers
option 2: 23 core beverages except bottled drinks = 23 stickers

Blogger comment:
I think this is the best look and feature of the Starbucks planner through out that 9 years, I remember that my 1st planner was way back 2007 and it was a very bulky, big black planner, I used it heavily until I got tired and bought a new and smaller notebook, It was a start of a career for me to collect those stickers and it wasn’t so easy and I have no choice but to treat my friends with some drinks.

I’m glad that Starbucks Ph made a study after it and they started to shrink down the planner and remove the leathery cover and replace it with a prestige binding style and planner 2011 spank a new design with a die cut cover. I also learned that each county region has its own design and South East Asia branches of Starbucks has its own and shared its design, but here in the Philippines it's our limited edition design and not available in other countries.

The planner 2012 is much smaller, lighter and more space to write notes, I’ll use this Starbucks Shared Planner 2012 today because its so small and having a smaller organizer can fit inside my bag together with my gadgets and cameras.

so what do you think of the new Starbucks Shared Planet planner 2012 ?

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Going back to memory lane... here are the first line of Starbucks Coffee planner, it all started last 2004.

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2006 and 2007

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2008 and 2009

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2010

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2011

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Busy trying out those new beverages and food coming this holiday season

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The big unveiling just started...

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here's the Starbucks Shared Planet Planner 2012 !!!!!

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with different cover designs

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the label

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the look and feature of the 2012 planner, check out that cool pouch!

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I'm scanning the 1st page of the planner

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next page

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calendar table now included

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photo art and some quotes

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the schedule organizer

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note space for every week of the month


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more art photo

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Oak cover


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Spruce cover

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Cherry cover


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Bamboo cover

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Poplar cover

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the pouch and inside is the planner

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open up the tab lock

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nice pouch

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I think a tablet can fit inside the pouch


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Me

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my wife

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heres a photo with my wife Lace and Jason Ong...after losing in a game

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Lace...a coffee addict