Here’s my talk and presentation from the last iBlog10: Philippine Blogging Summit, I was there as a panel speaker for the topic – “Building communities through blogging”. Thanks to Janette Toral and the organizing team of iBlog10, happy 10th year to you and to all of us, I like to thank also the bloggers and the audience of iBlog10 for participating in our annual blogging summit, thanks for tweeting, Instagramming, Facebook and blog mention about our talk.
Hope to see you all again in
iBlog11 next year 2015.
For more details and how to sponsor the next iBlog
or mini iBlog, just visit their official site at http://iblogph.org/
everyone, welcome to my short presentation about building communities
to iblog : Philippine blogging summit for its 10th year of blogging
education and awareness here in the Philippines. I remember that I was a
2nd year old blogger when I first attended the 1st ever
iBlog here at the 2nd level of UP College of Law. From this summit, I
learned that I am not alone and from this summit, I learned on how to be a
blogger with lots of passion. Thank you iBlog for the inspiration.
me… My name is Azrael Coladilla, a 36 year old guy from Cavite, a graduate of BS
MATH in FEU, a blogger for 10 years, 6 years as a social media specialist, and
11 years as an events organizer for pop culture events and sometimes blog
topic is about how I manage these communities, there are many challenges and
problems that I encountered during my 1st early years of community
management, I started organizing my community via a Yahoo! Groups mailing list
back in 2000, and then I learned that there are many ways to herd community
members using social networking sites and also with your own blog.
this photo, is a sample of the first time I attempted to organize the
Manila Bloggers Network, that I founded in the year 2010, the
birth of this community is a result of the success of two blogging summit –
Bloggers Fest and Blogger Fiesta, that I organized in the same year, but because
of my busy schedule, I didn’t got an extra time to manage the community of
bloggers, but the community is still there, waiting for one Facebook PM or email
Here’s a list of communities that I founded through the years:
Omake News Philippines is the first community I formed using a Yahoo!
Groups mailing list, that’s the first platform I used in writing anime and pop
culture news in the Philippines and also its a way to talk to my community
members, I have 700+ members and they are still active in the mailing group.
Transformers Philippines is the next community that I
co-founded with an old friend, its about robots and toys that transforms into
another toy, we started the group via online forums and then into a group blog.
TFPH was the most controversial group within the circle of toy clubs. I left the
group after 2010.
Next is the Philippine Toycon community, As soon as I started co-organizing the 2nd year
of Toycon, I took over the online community management and it serves as a news
channel and collaboration network with other toy clubs, anime clubs and cosplay
clubs. This 2014, the community continues to grow and giving birth to more toy
and pop culture community.
After TFPH, I also co-founded the unofficial
LEGO club in the Philippines, the Philippine Bricksters, it was
a good community and 1st ever community of LEGO fans and builders
back in 2007, I left the group after a member took over the admin control
without my knowledge and deleted me as admin and demoted as a member. The
community is still here and it LIVE on its own during the departure of its
Next is Manila Bloggers Network. I
mentioned it earlier about its birth, the Manila Bloggers Network got its
members via blogging and social media. Members just found out the blog site by
their own via Google or referrals from their friends. The recruitment of members
is a success, because I provided a membership registration for FREE online.
Early members of this community receives first dibs from me whenever I have
blogging events for them. I freeze the community management for the moment at
the time when I got married and become a dad.
And then….. Just for fun
and because I love to eat and ogle the yummy foods of our local restaurants, I
created the OMF! Oh My Food in Facebook group, it’s a community
of food bloggers, foodies, chefs, resto owners, the birth of this community
started after I freeze the blog updates of my food blog – Food
And my latest and new community… the PB Network PH, or PB means Philippine Bloggers, its another attempt to
co-found a new community organized by my new blogger friends – Digital Spidey,
Wahpinas, Raffy Pekson, Geeky Girl, Gadget Pilipinas, Kitchen Goddess, Buhay
Kuneho and etc. We have 13 core members and total of 27+ members. Its not just a
blog community, it’s a new community of professional digital publishers and
digital marketers. We use the community to collaborate and also do projects –in
a professional way.
the PB Network – as of now, its us 13 bloggers who are members, but for
community members – we have the PB Network Plus – the one with 27+
soon.. we will add more members to the core team, as of now we
are planning to add two more members who sent their interest to be part of the
sounded that its too easy to set up an online community, but I like to inform
you that organizing is very easy, but maintaining and monitoring is very
difficult, lots of hassle will come to your way, especially if you have around
30,000+ members and they talk all together.
here are some DIY online
- Start an introduction by blogging it ---
mention it in your own blog, or you can create a new blog, but I suggest its
better to post it in your own blog, to let know your readers that you have a new
- State your purpose why you create that community – Many
people will ask you what’s your purpose or your agenda in creating the
community, its better you explain it right away and let them know what benefit
they can get from it if they join.
- Set up a logo, website, forum, Facebook, Twitter, and mention it
together with your blog post - logo is for your branding, having your
own logo or mascot will spark the fun in your community, make it cute, formal or
professional. You can also put up its own website, FB or Twitter – one channel,
one branding, one community space.
- Invite first your family and friends - they are your first
ever FB contact or reader
- Ask your online friends to help you
promote your community – ask nicely and some favor to help you for the
- If possible, set up some house rules - if your community
is under a forum or groups or a group blog. – house rules will serve as guides
for members to have a peaceful community
- Organize a meet up, offline event, or Google Hangout - its
fun to mingle and meet face to face
- Post photos of event meet ups - group photos will invite
more members and it will also show how your community is well organized.
- Organize contest and giveaways to loyal community members
– perks and rewards is a must! To keep the community spirit alive!
- Let the community live on its own - if you can manage it,
let someone take over it for you and observe how the community run on itself
without your supervision.
are some suggested platforms were you can start your own community
to build it..in just 5 minutes you can have your own community channel or
network or hub..or community house.
are some tips in organizing communities
challenges that I encountered.
- No time to manage – there
are times that my hands are full and no time to manage the community, before you
leave, let them know that you will be gone for awhile.
- Lack of budget – I do need budget for the giveaways or
- Community revolution - there are times that some members
will revolt, they will leave and form their own community, poor community
management is always the reason why members leave and form their own group.
- Members or community clashes – its community vs.community.
Tribe Wako wako vs. Tribu Uga uga, this is the hardest part when 2 community
clashes. My tip here is to listen and have a proper channel of discussions with
other community leader. Make it a – boss to boss relationship.
- Infiltrations of trolls - they are everywhere, and we can
avoid them or ban them if you monitor your community regularly.
- A mix of Opinions - When opinions are different, we have
to accept and respect the opinions of people, if argument is dragged inside your
community, talk to them in private and let them settle it outside the forum if
ever the bash of opinions never stop.
my short presentation.. oks ba?
btw, Janette Toral sent this question to
“Share your point of view on how do you see blogging moving
- More influential - for me,
blogging will be more influential in the future, because people have the proper
knowledge already on how to post good information on the net, and not just puro
- Be a profession – I heard that some institutions will
include blogging as one of their subjects, and maybe soon, blogging or being a
blogger is a pro career.
- More mainstream blogs organized by pinoy bloggers or media
network – I’ve seen this before after the rebranding of a former food
site into a lifestyle and entertainment blog. More mainstream blogs will come
out and it will replace more printed magazine and newspaper in the future.
Video blogging will be more active! In the past few months, I noticed that
we no longer watch TV at night, because we are hooked on watching original video
content in Youtube.
and then for my final point of view….
- The next President of the Philippines will try blogging
my last slide… Janette asked me again
How do you want iBlog to
become in the future?
- iblog Luzon, Visayas and Mindanao – let our blogger friends from other
parts of the region co-organize more iblogs
- Bigger venue – A big venue will invite more attendees. I love UP College of
Law auditorium, but I suggest for next year , it is a good time to move out in a
- More iBlog Mini events – I miss these mini iBlogs last 2007, because I
missed it and failed to attend it, I hope there will be more mini blogging
summits after the main iblog.
that’s all folks!
thank you for listening to my short presentation… Thank you
iBlog and happy 10th year!
to my fellow bloggers..newbie or
old bloggers, Don’t stop blogging, pls continue to listen, write what you see,
what you felt and what is right….
the learning never stops even if
umabot pa ng iblog 20.
again.. and pls..visit my blog ha. www.azraelsmerryland.blogspot.com
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Azrael Coladilla is the blogger and founder of Azrael's Merryland Blog. This blog started as a personal blog in 2003, and then converted the blog into a lifeblog about his interest and reporting about pop culture, lifestyle, entertainment, technology, food, travel, toys, outdoor adventure, internet and social media. Awarded as the 2009 Most Influential Blogger for Luzon, Philippines, awarded by the Philippine Blog Awards. He is the founder of several online communities - Manila Bloggers Network, PBNetwork PH, Oh My Food! community, Cavite Bloggers, Travel and Blog Community, and Philippine ToyCon. He loves to travel, explore, discover, eat new food, document and record his life, meet new people, do photography and collects Transformers toys.