Taco Bell launched it’s newest “concept store” at the 2nd floor activity center of Alabang Town Center. This branch uses the Live Más (with Más being Spanish for more) experience to it’s customers down south.
“The opening of our Taco Bell store with the ‘Live Más’ concept will truly delight our customers, because it showcases our brand’s commitment to giving customers more -- in terms of value, quality and dining experience, filing their lives with Más”, According to TH Lim, Chief Operating Officer of Phil. Pizza Inc., the parent company of Taco Bell Philippines.
The Live Más is an idea that builds off the foundation that Taco Bell founder Glen Bell originally thought for the brand. That is raising the dining experience to the next level.
“Through the Más culture, we constantly strive for the best in everything we do. From making our best-tasting tacos and giving our best in service to our guests to constantly adapting based on our consumer’s demands. We do everything with passion and dedication to give more to our valued customers,” according to Lim.
The event was also partnered with the ATC activity center being beach themed in celebration of the launch.
If you’d want to experience the Live Más culture Taco Bell is presenting just head to ATC or even the other Taco Bell branches located at Gateway and Trinoma.
Coverage by Vincent Haoson
for Azrael’s Merryland Blog
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