Sarah Geronimo's bountiful returns

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There are countless stories spun around the web of Philippine stardom, but none more interesting and fulfilled as the story of pop princess Sarah Geronimo. Starting from humble beginnings, Sarah’s climb to stardom was a slow ascent with hard work and determination. She got her big break after winning in Star for a Night. After that, the spotlight was quick to follow. (read more below)
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But Sarah’s story wasn’t your typical hard-knock life tale of rags to riches. It took every ounce of her vocal cords, as well as her determination to succeed for Sarah to get to where she now stands.

From performing at sold-out concerts to selling thousands of multiple albums, the pop princess has reached for the stars and is now part of their world. It is this quality that made Cebuana Lhuillier choose Sarah as its official spokesperson. With the launch of the Cebuana Lhuillier 24K Loyalty Card, customers too can reap the rewards from their transactions in the country’s number one pawnshop.

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Gives your money’s worth
Cebuana Lhuillier’s 24K Loyalty Card gives customers the chance to get more than their money’s worth.

Using a simple reward system, regular customers can now earn points and redeem them to save more on the services offered by the P.J. Lhuillier Group of Companies. Domestic remittance and pawning are among the transactions included in the reward system. Cebuana Lhuillier 24K Loyalty Card holders can use their earned points to purchase regular items of Just Jewels and Phiten Rukawa bands. They can also avail of discounted rates at Le Soleil de Boracay.

Cebuana Lhuillier customers can get the card for free by accumulating points. If they want to start earning points immediately, Cebuana customers also have the option to purchase the Cebuana Lhuillier 24K Loyalty Card. Because this program is the first in the industry, pawners and remitters now have more reason to switch to Cebuana Lhuillier.

Like Sarah, you too can earn your way towards rewards and conveniences. With the Cebuana Lhuillier 24K Loyalty Card, Cebuana Lhuillier brings you closer to the pop princess with rewards in return for your loyalty.

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A card’s weight in gold

In the modern world, it seems that the smaller the item, the higher its value. This is true with high-powered devices such as mobile phones, laptops, and digital cameras mainly because of their technology. Today, we are seldom presented with something whose material is not expensive but is worth a whole lot more.

Credit cards are a fine example. But in a world teetering between the current innovation and the next, there comes a need to stand out and go beyond the regular services in a selected line of business.

This is where Cebuana Lhuillier separates itself from the rest. The first in the industry, the Cebuana Lhuillier 24K Loyalty Card is a pioneering program that gives customers an extension of the brand’s already great service.

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Everything starts at the counter. The Cebuana Lhuillier 24K Loyalty Card contains customer information, eliminating the need to fill out forms for most transactions done in Cebuana Lhuillier branches.

Each transaction with the Cebuana Lhuillier 24K Loyalty Card earns points that can be redeemed later on. Through this innovative program, customers of Cebuana Lhuillier can experience the wide reach of the P.J. Lhuillier Group of Companies.

Cebuana Lhuillier 24K Loyalty Card holders are also entitled to discounts from the other PJ Lhuillier companies, such as discounts on jewelry items from all branches of Just Jewels as well as Phiten accessories. If customers fancy travel, they can get a discount on rooms from one of Boracay’s premier hotels, Le Soleil de Boracay.

This shows that Cebuana Lhuillier is not just a pawnshop, but a brand that caters to its customers’ lifestyle. Being the first in its kind in the pawning business, the Cebuana Lhuillier 24K Loyalty Card rewards frequent customers with perks that will fit their lifestyle.

24K LOYALTY CARD TERMS AND CONDITIONS

1. DEFINITIONS OF TERMS
As used herein, the following terms shall have the corresponding meanings:
“CARD” – 24K Cebuana Lhuillier Membership Card issued by P.J. Lhuillier Inc. (Cebuana Lhuillier)
“CARDHOLDER” – The person to whom a Card has been issued or who uses a Card issued by the Issuer;
“ISSUER” – P.J. Lhuillier, Inc. (Cebuana Lhuillier).

2. THE 24K CEBUANA LHUILLIER CARD ("CARD")
The CARD is the sole property of the P.J. Lhuillier Inc. (Cebuana Lhuillier). It is non-transferable for earning points during transactions. The privileges of the Card may be revoked, terminated, withheld or suspended by the Issuer at any time and for whatever reason or cause without need of prior notice to the Cardholder. The Cardholder agrees to hold the issuer free and harmless from any claim for damages arising from such termination, withholding or suspension.

3. RESPONSIBILITY OF THE CARDHOLDER
The Cardholder shall be liable for all transactions made through the use of the CARD.

The Issuer may change the card number and/or expiry date when issuing a renewal or replacement card to the Cardholder.

4. MEMBERSHIP
The 24K Cebuana Lhuillier Card can be purchased outright at the amount of P100. It can also be acquired by reaching the minimum pawning (sangla, tubos & tubo) and money remittance (sending) transaction fee amounting to P1000.


5. HOW TO EARN AND REDEEM REWARD POINTS
There are two ways that a cardholder can earn reward points:
(1) Through a Pawning Transaction (sangla, tubos & tubo) – The monthly interest paid by the pawner will earn a corresponding number of reward points equivalent to 5% of the total interest paid. Therefore, a Php100.00 paid interest will earn 5 points.

(2) Through a Domestic Money Remittance Transaction (limited to sending of money only) – The remittance service fee paid by the sender will earn a corresponding number of reward points equivalent to 5% of the total service fee paid. Therefore, a Php100.00 paid service fee will earn 5 points.

(3) Through an International Money Remittance -Each International Money Remittance service fee paid by the sender will earn 3 reward points. The earned points will be credited and accounted to the International Money Remittance recipient.
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To redeem and use the reward points, the Cardholder should have first earned a minimum of 50 stored points to qualify. Points redeemed should be divisible by 50 points (i.e., 50,100, 250, etc.). Php1.00 is equivalent to 1 point.

Earned rewards points are not transferable to any other person.
· If no error is reported by the Cardholder within 7 days from the last transaction, Reward Points reflected on the receipt shall be deemed correct.
· Fraud and abuse relating to the earning and transfer of points in the Program may result in the forfeiture of accumulated points as well as the cancellation of a cardholder's card(s).
· Rewards Points will not be offered for cancelled transactions or any transactions subsequently reversed or refunded in whole or in part.
· The Issuer reserves the right to change the Rewards Points earning rate. The Issuer also reserves the right to restrict or limit the number of Rewards Points earned on each transaction in connection with special programs, facilities and promotional activities

6. PARTICIPATING PERSON
Only holders of 24K Cebuana Lhuillier Card are eligible to participate in the 24K Membership Rewards Program.

7. PRIVILEGES
The Cardholder is entitled to:
· 5% discount on Just Jewels purchases in all Just Jewels outlets. The discount is not applicable to items on sale.
· 10% discount on Le Soleil De Boracay published room rates within the months of June to October.
· 5% discount on Phiten's Rakuwa necklaces, bracelets, rings, tapes and lotion, supporters, foot care, apparels and accessories.
· Free jewelry cleaning service at Cebuana Lhuillier branches.

The Cardholder may receive a one-liner text update about the status of his/her pawn and money remittance transactions, and a one-liner text greeting during special occasions and promo announcements.

For International Money Remittance beneficiaries:
The Cardholder is entitled to the aforementioned privileges. Points earned can also be converted into cash payable on his/her next International Money Remittance claim.

8. EXPIRY OF THE CARD AND POINTS EARNED
Unless earlier terminated by the Issuer, voluntarily cancelled or returned by the Cardholder, the CARD shall be valid from the day of issuance and shall expire on the last day of the month and year indicated on the face of the CARD. The stored Reward Points shall expire after 1 year of non-usage from the date on which they are earned.

9. ACCREDITED ESTABLISHMENT
The Issuer shall be honored at all accredited merchants. However, the Issuer shall not be liable to the Cardholder, if for any reason, the Merchant does not honor the Card. The Cardholder agrees to hold Issuer free and harmless from any and all claims for damages resulting from acceptance or non-acceptance by an accredited merchant.

10. LOSS OF THE CARD
In case of loss or theft of the Card, Cardholder shall immediately report the same to the Issuer giving details of the place, date and circumstances of the incident prior to the loss or theft. All unauthorized transactions made before reporting the loss of the Card shall be the Cardholder’s liability. A reasonable fee shall be charged to the Cardholder to cover the costs of replacing the Card(s) and the costs in disseminating information of the loss or theft. Cardholder may report such incident through Cebuana Cares Hotlines at (02) 899-6208; (02) 728-3826 or e-mail care@pjlhuillier.com

11. TERMINATION
In the event the Cardholder (i) fails to comply with any of the terms and conditions governing the use of the Card, or (ii) fails to observe any of the terms and conditions of any loan document or agreement which the Cardholder executed in connection with any loan and/or credit facilities granted by the Issuer or any of its subsidiaries or affiliates, or (iii) for any reason, the Cardholder dies, or (iv) in case of conviction for a criminal offense with final judgment carrying with it the new penalty of civil interdiction, the right to use the CARD shall forthwith terminate, without the necessity of demand, which Cardholder hereby waives.

12. CHANGE OF CONTACT DETAILS
Cardholder shall notify the Issuer immediately in writing of any change in his/her residence, office and/or mailing address and/or telephone numbers. The replacement cards plus other correspondences shall be mailed/ delivered by the Issuer at the latest reported mailing address of the Cardholder and delivery of the same at the Cardholder's latest reported mailing address shall be effective and conclusively deemed to be sufficient receipt of said notices. The Cardholder’s notification shall be supported by at least two valid IDs sent as attachments.

13. AUTHORIZATION AND INDEMNITY FOR TELEPHONE, TELEX AND FACSIMILE INSTRUCTIONS
The Cardholder authorizes the Issuer to rely upon and act in accordance with any notice, instruction or other communication which may from time to time be, or purport to be, given by telephone, telex, facsimile or other electronic means by the Cardholder or on his/her behalf (the "Instructions") which the Issuer believes, in good faith, to have been made by the Cardholder or upon his instructions or for his benefit. Issuer, however, reserves the right to require the Instructions to be contained or sent in a particular form before it may decide to act thereon.
Issuer shall be entitled to treat the instructions as fully authorized by and binding upon the Cardholder, and the Issuer shall be entitled to take such steps in connection with or on reliance upon the instruction as the Issuer may consider appropriate, whether the instructions include instructions to pay money or otherwise to debit or credit any account, or relate to the disposition of any money, securities or documents.
In consideration of the Issuer acting in accordance with the terms of this authorization and indemnity the Cardholder hereby irrevocably undertakes to indemnify the Issuer and to keep the Issuer indemnified against all losses, claims, actions, proceedings, demands, damages, costs and expenses incurred or sustained by the Issuer or whatever nature and howsoever arising out of or in connection with the instructions. This authorization and indemnity shall remain in full force and effect until the Issuer receives from Cardholder a written notice terminating the same save that such termination will not release the Cardholder from any liability under this authorization and indemnity in respect of any act performed in accordance with its terms prior to such termination.
14. LIMITATION OF LIABILITY
In the event of any action which the Cardholder may file against the Issuer for any cause whatsoever, Cardholder agrees that the Issuer liability, if any, shall not exceed the amount of Pesos: One Thousand (P1,000.00) or the damages actually proven to have been suffered by the Cardholder, whichever is lesser.

15. AMENDMENTS
Issuer may, with or without prior notice, at any time and for whatever reason it may deem proper, amend, revise or modify the terms and conditions hereof, and any such amendment shall bind the Cardholder

16. NON-WAIVER OF RIGHTS
No failure or delay on the part of the Issuer in exercising any right or power hereunder shall operate as a waiver thereof nor shall any partial or single exercise of any such right or power preclude any other right or power there under. No waiver by Issuer of any of its rights or powers herein shall be deemed to have been made unless expressed in writing and signed by its duly authorized representative(s).

17. ASSIGNMENT/TRANSFER OF RIGHTS
All rights and interests of the Issuer under this Agreement may be assigned or transferred by the Issuer without the consent of the Cardholder, his/her supplementary or surety (ies), if any.

18. COMPLIANCE
The Cardholder agrees to fully comply and abide by the terms and conditions governing the use of the card, laws, statutes and regulations and other access devices in commercial transactions.

19. BINDING EFFECT
The terms and conditions provided herein shall bind the parties, their heirs, executors and administrators, as well as their successors and assigns. The cardholder confirms to have read and understood the Terms and Conditions herein by signing on the Card and transaction slips or usage of the Card for mail/telephone order and Internet transactions.