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Saturday, November 19, 2011

coverage: SM ChriSMs launch in SM Mall of Asia

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Last 11-11-11, SM Supermalls did a grand launch of their annual SM ChriSMs at the SM Mall of Asia. It was the first mall to launch their Christmas theme inside the mall, and after that day all other SM Supermalls nationwide did a simultaneous grand launching of their own SM ChriSMs in their respective branches. I remember last year that the main launch as at the SM Megamall, but for this year, they decided to do the launch in SM Mall of Asia and do the launch solo and a day before the main launch of Nov. 12, 2011. (More story below)

I was there with my blogger friends to cover the grand launching, the funny thing that happened to me is that I left the battery of the DSLR at home and all I got is a point and shoot quality shot of the event, thanks to my sister who was there with me and glad that she brought her Samsung camera, I used her camera and took some photos of the event.

Last year was like a grand variety show, and it was a similar set up for this year, ABS CBN Kapamilya stars and their ASAP rock celebrities did a live performance on stage. Nikki Gil and Karylle hosted the event and there they introduce and welcome everyone for celebrating the grand launch of SM ChriSMs in SM Mall of Asia. Richard Gomez and his wife Lucy Torres together with their daughter went on stage to light up the 50 foot Christmas Tree and declare the start of Christmas season in all SM Supermalls, Mr. Hans Sy of SM Prime Holdings joined them on stage to light up the tree, all SM VIPs, celebs and mall goers celebrated an early Christmas in SM Mall of Asia.

The grand attraction of the SM ChriSMs set up of Mall of Asia are:
1. The grand Christmas Tree
2. Photo op with Santa Claus
3. Sometimes there are some choral performances everyday
4. Life size giant Snow Globe - one of the best attractions ever! You need to pay a P50 as entrance fee to go inside the giant snow globe, you can have a photo op inside and experience REAL SNOW falling inside the snow globe. I tried it and it was sooooo cold inside, just be careful whenever you are inside because the snowy icy floor is very slippery.

Here's my photo coverage from the launching event.

The crowd and behind them is the giant snow globe / Nikki and Karylle first live performance

Nikki and Karylle

Nikki and Karylle singing together on stage / view of the audience area

short intro about the show / more crowd shots, people are waiting for the Santa house to open

view of the Christmas tree and under it is Santa's house / Jed Madela serenades the crowd

Goin Bulilit's Bugoy and friends performed an electrifying dance number on stage

kids doing break dancing and Nikki Gil interviews the kids and ask them what they want for Christmas, I'm glad that all of them wishes that we have a peaceful and happy season

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Karylle performed with her sis Zion / and here's a performer from Pilipinas got talents

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the trio singer from Pilipinas Got talents, which will follow the success also of the Apo Hiking

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Nina in a wonderful silver dress sang on stage

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Getting ready for the big unveiling

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crowd shots and here's our idol singing some of his hits

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on the other pic, we saw a clip of Maria Aragon and new SM ChriSMs Bop music and video

choral group showed up and the Christmas tree lighting will start

Hans Sy, Richard Gomez and family on stage

Lighting up the tree and Santa Claus showed up infront of the crowd.

Christmas SM ChriSMs now playing on stage

My sis and me and the Christmas Tree

Inside the snow globe: that's the snow machine and inside are the guests and Santa ladies

photo op inside


Azrael Coladilla is the blogger and founder of Azrael's Merryland Blog. This blog started as a personal blog in 2003, and then converted the blog into a lifeblog about his interest and reporting about pop culture, lifestyle, entertainment, technology, food, travel, toys, outdoor adventure, internet and social media. Awarded as the 2009 Most Influential Blogger for Luzon, Philippines, awarded by the Philippine Blog Awards. He is the founder of several online communities - Manila Bloggers Network, PBNetwork PH, Oh My Food! community, Cavite Bloggers, Travel and Blog Community, and Philippine ToyCon. He loves to travel, explore, discover, eat new food, document and record his life, meet new people, do photography and collects Transformers toys.
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