I was wondering about the new banner ad that Coca Cola used in Glorietta. It features pinoy superheroes, and for me.... it was super cool !
I think there was a tie up going on with the Mars Ravelo creations and Coke
Lace and Azrael Superhero of the land of the pizza eating monster
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Oct 18, 2006
here's the explanation at last!
Hi Az,
The current Coke campaign is all about "Buhay Coke.
Buksan mo." which is why you'll see all the current
Coke materials showing different things coming out of
the Coke bottle.
And since Kajo Baldisimo is one of the Art Directors
of the Coke team in McCann, it was only appropriate
that he do an ad featuring super heroes. At first it
was just supposed to be generic super-heroes, but they
were able to get approval to use Darna and Lastikman
and that's what got produced.
Astig, di ba? :)
--budjette
2 Comments
di ko nga alam kung may lamang toy na pinoy super hero sa loob ng bote ng coke