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Monday, February 15, 2016

Kwentong Jollibee–4 part mini story in a Jollibee new TV commercial that can pinch your heart

In time for Valentines Day, the country’s largest fast food chain – Jollibee, launches a new series of tv commercial injected with mini stories that can pinch your heart.

There are 4 mini stories that focuses on the real life scenario of people who dine in at Jollibee.1st is a perspective of real life and long time store manager for 22 years, 2nd – the toddler who speaks and learned the word Jabee, 3rd – the story of senior couples during their breakfast routine and the last, the 4th – its about a kid who got lost inside the mall and was away from his mother.

you can watch the TVC series here at

Walang katumbas ang saya kapag sinimulan mo ang iyong araw na kasama ang iyong pinakamamahal. #KwentongJollibee #AlmusalTo see more stories, visit:
Posted by Jollibee on Saturday, February 13, 2016

Each stories are real life “Kwentong Jollibee”, the concept of these commercials gave us a throwback of our life with Jollibee and each of us can have a similar story based on the commercial or have our own story or our own Kwentong Jollibee.

Jollibee Global Brand Chief Marketing Officer Francis E. Flores said, “Every Pinoy can relate to the TV ads as they are based on real stories from our customers. They depict the everyday lives of Filipinos and how they express their love to their families, and the role that Jollibee plays in making each memory more memorable.”

The “Kwentong Jollibee” TVC is directed by Ianco Dela Cruz and story and script were drafted by Mccan Group.

“It is really quite a challenge to be able to capture the different kinds of bonding moments that Filipino families have shared inside Jollibee stores throughout the years. Lucky for the team, we had a wealth of personal experiences to draw from, coming from real customers through the years who have made lasting memories in a Jollibee store. We, the cast and crew, hope that these Jollibee videos bring you on a journey to be closer with your families.” – Ianco Dela Cruz

The cast of Kwentong Jollibee
We met them during the premiere and sneak peek of the TVC last Feb 12, 2016 in My Cinema Greenbelt 3

Kirby the Jabee kid is so cute and was aware about the story of others Kwentong Jollibee, he even interacted with a fellow kid actor and said that he was lost in the mall and was found by his mom eating Chickenjoy in a nearby Jollibee.

Almost all of the media and bloggers, and also guest were teary eyed after the screening, this shows that the TVC is so touchy and it was easily received well to Pinoy audiences.

Ginger Coronejo, the host for the event, said that she grew up in the States, but she has her own Kwentong Jollibee. She cried too after the screening and she shared that lots of memories hit her when one of the TVC was shown.

The cast of Kwentong Jollibee

The Jabee kid

Mom and child of Tagpuan story

Jollibee Global Brand Chief Marketing Officer Francis E. Flores and Kirby

Cast of Almusal story

Real life store manager for 22 years meets her actor version – the young and old version of herself in the TVC Kwentong Jollibee

Me during the premiere…… not yet teary eyed

Media and bloggers after the screening… sharing our own Kwentong Jollibee moments

Azrael Coladilla is the blogger and founder of Azrael's Merryland Blog. This blog started as a personal blog in 2003, and then converted the blog into a lifeblog about his interest and reporting about pop culture, lifestyle, entertainment, technology, food, travel, toys, outdoor adventure, internet and social media. Awarded as the 2009 Most Influential Blogger for Luzon, Philippines, awarded by the Philippine Blog Awards. He is the founder of several online communities - Manila Bloggers Network, Philippine Bloggers Network, Oh My Food! community, Cavite Bloggers, Travel and Blog Community, and Philippine ToyCon. Azrael's Merryland Blog is included in a list of top 50 Blogs in the Philippines , ranked 65th in Top 100 Blogs that Matter , 49 must read lifestyle blog in the Philippines. and rank 40th in 100 Top Philippine Blogs by Feedspot.
He loves to travel, explore, discover, eat new food, document and record his life, meet new people, do photography and collects Transformers toys.
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