Put away your devices and make reunions REAL again


The best thing in every Christmas family dinner is the grand reunion. You meet a fellow family member every seasonal time for a holiday dinner or grand reunion, but this time the season has changed us.

There are times that we forgot to have a real reunion because we’re glued on our mobile devices, camera or tablet. I’ve  noticed in the past Christmas event at home that we are so busy in taking videos and IG photos for our posting, and there are times that we are busy in doing video conferences and we almost forgot to eat, worse the food are no longer warm.

This Christmas 2018, El Real Pasta is advocating that we should stop the gadget addiction, but we put focus on real reunion with our family, even if a family member always see each other everyday, having a grand Christmas celebration with the family without the gadgets and mobile devices will connect everyone once more to create and share new memories every Christmas Day.


This advocacy is a good positioning for the brand El Real as it puts purpose to a very familiar product: pasta and sauce. Spaghetti and Macaroni being a staple in most Filipino gathering, can remind us that there is so much for us to share with everyone and that each enjoyable moment is an opportunity to create real moments. The plan is to launch the advocacy campaign this holiday season by using the traditional Christmas reunion but eventually to progress to other family bonding moments. Here we are faced with an opportunity to create new traditions, which will reflect each family’s desire to have a more real meaningful connection that’s free from any distractions.

This is just the beginning for El Real in its pursuit to make real relevance to Filipino families. Let’s start creating Real Moments with El Real. “

EL REAL pasta uploaded two videos on their Facebook page to show you how gadges and the internet dsconnect us from real people --- especially to people who dont use gadgets.

Go visit EL REAL at https://www.facebook.com/iloveelreal/ and check out the videos


Just click the video links below

WATCH THE VIDEO: https://www.facebook.com/iloveelreal/videos/989856237885144/

WATCH THE VIDEO: https://www.facebook.com/iloveelreal/videos/2280899115524105/



Thanks so much for reading my post, I hope you get a reminder that we should be making REAL moments this holiday season without our gadgets and devices

Merry Christmas to all!